Brand Development

deStellenbosch

April 9, 2021
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deStellenbosch

Luxury Boutique Hotel in the Cape Winelands De Stellenbosch, in the heart of South Africa’s wine region, is a collection of historic farmstead buildings dating back to the early 1900s that have been restored and re-imagined to create a unique luxury boutique hotel in Stellenbosch.A storied history connects De Stellenbosch with South Africa’s early wine…
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February 15, 2021
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Vigour & Verve

With the help of the Tsogo Sun team, we envisioned Vigour & Verve as a hip, all-day dining experience with a massive wood-fired pizza oven and funky feel-good atmosphere – the perfect place to grab a coffee or a meal and relax. When Tsogo Sun briefed us to develop a brand for café style restaurants…
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February 15, 2021
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Jeera

Celebrate the roots of Durban Indian Cuisine. Tsogo Sun commissioned us with one clear goal in mind – to develop a brand identity for an authentic Indian restaurant based at Suncoast Towers in Durban.Dieselbrook developed the name, logo, iconography, colour palette, typography, and general imagery.Central to Middle Eastern and Indian cuisine, the cumin seed is…
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February 15, 2021
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Stella

The look and feel is inspired by the meaning behind ‘Stella’ – starfish. Southern Sun The Cullinan is a premier hospitality destination and offers grand hotel accommodation in the heart of Cape Town. For Stella Café & Bar, located on the ground floor of this landmark hotel, we had to ensure that the name and brand…
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February 15, 2021
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Publicity

We were briefed to develop a brand for a Gastropub situated in the bustling Silverstar Casino complex in Johannesburg...Publicity was born. Perfect for grabbing a few drinks with friends after a long day at work We immediately pictured a space where people come together to share a story and a cold beer. We coupled this…
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February 15, 2021
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Montecasino

Brand Development Montecasino is more than a casino, it is an absolute feast for the senses; an intense explosion of colour, texture, and taste. It’s the architecture, history & culture, the beauty, fashion, food and diversity on offer. https://vimeo.com/512862708 Montecasino’s Tuscan-inspired architecture, reflected in their luxurious accommodation and spectacular gardens, encompasses the spirit of Italy.…
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February 15, 2021
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Toasteez

At Toasteez we are re-inventing all-time favourites With Toasteez, we wanted to re-invent the all-time favourite  - Toasted samies! The brief: create a name and brand that is simple, fun and as flexible as the food on offer. We created a fresh colour palette that was flexible to be used on packaging and would support the…
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February 15, 2021
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Jock Dog Food

We were tasked with improving brand awareness by finding an online voice for Jock Dog Food and cultivating an engaged social media community. Previous Next JOCK Dog Food has been a trusted South African product found within countless homes across southern Africa. We were tasked with developing and implementing a social media strategy for the…
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February 15, 2021
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Sasol New Signatures

Campaign SASOL approached Dieselbrook in 2015 to develop a creative theme and the accompanying collateral for their prestigious SASOL New Signatures Art Competition. SASOL New Signatures was established by the South African Association of the Arts Northern Transvaal (now Association of Arts Pretoria) to provide a career building platform for emerging artists. The competition has…
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February 15, 2021
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Badec Bros

Badec Bros Badec Bros. approached us in 2019 to redefine their brand. A rich history underpins a business that was started by two brothers at the age of only 17 in 1996.Years later, the group consists of a division that custom designs and manufactures bespoke mall furniture for local and international clients, another that focuses…
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